For women, confidence is something that comes from within; whether it is mind, body or soul, they all work together to create a confident persona that radiates on the outside.
At Edwards & Millers, we work on the body, providing petite women who have larger cup sizes with beautiful underwear that is hard to find in generic high street chains. By wearing underwear that fits in all the right places, the foundations that empower confidence are formed.
Created by Tracy Durrant, the stunning luxury underwear was inspired by her grandmothers who moved to Bristol from Jamaica in the 60’s and worked as seamstresses, creating exquisite girdles, panties and bras from the finest cottons and silks for the more buxom lady.
Tracy’s grandmothers are Edwards & Millers, in both name and spirit. The rose mallow flower that is used to form the logo is more than just an image; it is symbolic of both Tracy’s and her grandmother’s heritage in Jamaica and the ‘&’ that runs through the bloom cements the connection that all three women have together.
After watching her grandmothers create lingerie her whole life, Tracy decided to follow in their footsteps and bring the traditional techniques that they used right up to date, training in bra making and tailoring, before designing striking lingerie solely aimed at women with a big bust and a small back.
Aptly named ‘For That Icon Status’, the collection is underpinned by the mantra that providing women with beautiful and supportive underwear that moulds to each individual body perfectly will allow them to feel like an icon in their own right.
Tracy uses classic silhouettes and shapes from the 1940’s and 1950’s pin up era of Hollywood glamour and burlesque sexiness, combined with the flamboyant passion of the Caribbean to create corsetry, shape-wear, bras, girdles, waspies, knickers and thongs that are all limited editions and made from opulent materials that scream luxury.
By creating the collection, Tracy didn’t just hope to inject a bit of allure into the underwear drawers of women everywhere; she wanted to pioneer a change for women who have big busts and small backs, encouraging them to embrace their unique shape and feel confident and comfortable in a way that is often under-represented in shops.